Gudbrandsdalens Uldvarefabrik (GU)

In this year’s exhibition, GU showcases a carefully curated collection of woollen fabrics. With unique woven structures in a meticulously chosen colour palette, each fabric represents its very own beauty, warmth and texture. 

Wool is nature’s own high-tech material. It’s a resilient and 100 per cent natural fibre that regulates heat and moisture, with flame-retardant and antimicrobial qualities. In GU’s textiles, the material’s inherent properties are carefully looked after and enhanced. Combined with expert knowledge of our oldest textile handicraft, weaving, end users are left to enjoy beautiful upholstery fabrics that are biodegradable, renewable and long-lasting.

Gudbrandsdalens Uldvarefabrik

Gudbrandsdalens Uldvarefabrik (GU) has been making textiles for over 130 years. The family-owned company in Lillehammer, Norway, specialises in design and production of high-end wool-based upholstery fabrics. GU’s textiles are suitable for private and public interiors, and have been used in everything from Broadway musical costumes to upholstery on trains, buses and cruise ships. Working to the motto ‘Wool for Generations’, GU keeps its environmentally-friendly production process entirely in-house, from raw material to finished product.